As the leading outdoor advertising company in Australia and New Zealand, APN Outdoor will join the global network of official representatives that support their local agencies and clients, nominate jury members, organise the Young Lions competitions and host events and screenings of Lion-winning work throughout the year.
“We're delighted to welcome APN Outdoor as a Festival Representative. Their genuine desire to provide creative solutions that generate real results for their customers make them an ideal partner for Cannes Lions. Their ethos of providing their customers with innovation and information aligns with our mission to inspire and celebrate creativity in its many forms,” said Terry Savage, Chairman, Cannes Lions.
Headquartered in Sydney, APN Outdoor continue to push the boundaries in outdoor advertising by combining innovative technology, premium locations and a keen understanding of audience data.
James Warburton, Chief Executive Officer, APN Outdoor said “We are incredibly excited to be Australia’s representative for the world’s biggest festival of creativity. As a business, we are continually investing and innovating in our assets to ensure we can provide the most effective canvas for brands’ creativity to reach their audiences. We see the partnership with Cannes Lions as a similar proposition – an exciting opportunity to both drive engagement with Cannes Lions down under and to support creative agencies and clients to participate and succeed in this globally renowned showcase”.
APN Outdoor will take over from News Corp Media who have represented the Festival since 2008. “We would like to extend our thanks to News Corp for their fantastic work in sharing our message that creativity matters with the Australian creative community and we wish them the best of luck and continued success,” Terry Savage continued.
The Festival Representatives are a global network of organisations in over 90 countries that believe in the power of creativity to drive change, impact businesses and influence the world for the better. Further information on the network of representatives can be found at https://www.canneslions.com/festival-representatives.
The 2018 edition of Cannes Lions runs 18-22 June.